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The Ford Discovery Centre is an interactive Automotive Museum in Geelong, telling the story of the formation and development of the of the automotive industry in Australia. The museum's two floors feature models of Ford cars of different years, a cinema and several areas for thematic games. The centre was opened in April 1999.

It is worth visiting this museum for all lovers of technology, because cars have completely changed the way people lived in the 20th century. And first of all, travellers, because today, with your own car, you can go anywhere and anytime without worrying about comfort and safety. Over the years, the invention of various technology has only improved cars, and to find out more about this process at the Ford Discovery Centre. Today, the centre is Australia's leading museum dedicated to the automotive industry, and its building is an indispensable part an indispensable part of Geelong's urban waterfront.

Ford's history in Australia began long ago, in 1925, when the first Ford factory was built in Geelong the first car assembly plant was built. Despite use of American technology, a special design was developed in the manufacture of cars for Australian consumers, a special design was developed. Already in the mid-1990s the company's administration thought about creating a museum that would allow everyone to get behind the scenes of car production. The location for its was chosen well - on the Geelong seafront, where the woollen warehouses had previously been located. In 1997, an official ceremony was held to announce the start of construction of the Discovery Centre, which became a joint venture between Ford, the Victorian Government and Deakin University. Today, this unique museum, you can see how cars are designed and built, how they're tested under various conditions. Various written and photographic documents allow you to appreciate the enormous impact of the motor industry on the way we live, work and leisure, as well as seeing how, in the current economic and environmental circumstances are shaping the shape of the car of the future.